EU households waste over 17 billion kg of fresh fruit and vegetables a year. Food decay is also harmful to the environment as it releases methane which contributes to global warming.

We choose the most energy-efficient technology - freeze drying - to prolong shelf life as well as lock in all the nutrients of fresh fruits and vegetables. The process removes 99% of water content, so the weight of that food is reduced by as much as 90%! This will make transport easier, cheaper and preferred for travel.

By replacing some of your normal daily intake of fresh fruit with REBOOST's smoothies, you're doing your bit to reduce your household food waste. Go you!